Posted on January 24, 2017 by Travis
Our CEO, Shad Mohammed, recently sat down to answer some questions about goal setting for 2017, what it’s like running a small business, and what to expect from Van West Media in the year ahead. … Continue reading →Posted in Business Philosophy, Company Culture, What's Happening at VWM
Tagged 2017, CEO, nyc, Q&A, setting goals, small business, strategy, teams, Van West Media
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Posted on November 15, 2016 by Travis
Every business owner understands this principle: in order for your business to grow quickly, it needs to be able to reach a wide target audience in the least amount of time as possible. Makes sens … Continue reading →Posted in Marketing, Search Engine Optimization, Social Media
Tagged business, marketing, social media, Social Media Marketing, strategy
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Posted on December 30, 2013 by vanwestmedia
As 2013 is nearing its end, marketing has clearly changed over the course of the year especially through social media. These changes are laying down the groundwork for what's to come for social media … Continue reading →Posted in Design & Development, Digital Advertising, In the News, Social Media, Tech, What's Happening at VWM
Tagged marketing, social media, strategy
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Posted on December 06, 2013 by vanwestmedia
Only you can determine your success and the start of it all is to determine a goal and work from there. Here are the basic steps to achieve success in the marketing field: 1. Determine your primary … Continue reading →Posted in Design & Development, Digital Advertising, Social Media, What's Happening at VWM
Tagged Goal, marketing, strategy
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Posted on November 06, 2013 by vanwestmedia
When developing your brand, there are many points you need to take into account. It is your basis and what everything you produce should revolve around. We know it's difficult to break it all down and … Continue reading →Posted in Design & Development, Digital Advertising, In the News, Social Media, Tech, What's Happening at VWM
Tagged branding, marketing, strategy
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Posted on September 20, 2013 by vanwestmedia
Inbound marketing is difficult to get started as it take a lot of effort. That's understandable but you need to start somewhere. yes, content is very important but what's just as important, maybe even … Continue reading →Posted in Digital Advertising, In the News, What's Happening at VWM
Tagged content marketing, inbound marketing, strategy
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Posted on July 03, 2013 by vanwestmedia
Companies have been trying to find ways to use keywords to stay on top of search engine optimization but this is not that way to bring in the best leads. Content is what drives traffic and what brings … Continue reading →Posted in Digital Advertising
Tagged content marketing, inbound marketing, leads, positioning placement, search engine, SEO, strategy, traffic
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Posted on June 21, 2013 by vanwestmedia
In the greater NYC area, there is an abundance of almost everything. Advertisements cover walls and streets as well as all the devices we use in our everyday lives. Outbound marketing has so much risk … Continue reading →Posted in Digital Advertising
Tagged attract, close, convert, delight, inbound marketing, method, nyc, strategy, technique
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