Influence Marketing
Posted on January 18, 2013 by vanwestmedia
Social Media. Ego. Trends. Popularity. These things influence the market and determine product sales to mass audiences. Most people purchase things they want more than things that things they need. Th …
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Posted in Design & Development, Digital Advertising, Social Media, Tech
Tagged business, influence, influential, marketing, media, peers, sample, social media, technology, test, trends
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The Evolving Workplace
Posted on December 24, 2012 by vanwestmedia
The internet is changing the nature of the workplace as social media networks and apps have entered the business world. Better insight and productivity can lead to better sales through this process as …
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Posted in Design & Development, Digital Advertising, Social Media, Tech
Tagged 2013, advantage, business, communication, confidentiality, facebook, future, marketing, media, risk, social, social media, twitter
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Optimization for the People
Posted on December 07, 2012 by vanwestmedia
NEW YORK, NY — Content for Search Engine Optimization (SEO) highlights information for search crawlers but what about the people? Unlike Google, Bing encourages web developers to create content givi …
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What is in a Name?
Posted on October 06, 2012 by vanwestmedia
What is in a name? She wondered the same thing...
Whether you're deciding the name of your business or the name of your domain, make it fun, communicative and memorable. Best way to do this? …
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Why Blog?
Posted on September 12, 2012 by vanwestmedia
In the last ten years blogs have gone from unchartered territory to a practical business tool. Interesting progression? We think so. Remember what it did for Julie Powell?
(more…) …
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How Proctor’s Mom-Love Can Help Your Business
Posted on August 02, 2012 by vanwestmedia
Oh Proctor and Gamble, how you love to tug on the heartstrings of Americans. You protect our personal hygiene, clean our houses and wash our clothes. You even support the Olympics- and moms. I’ve se …
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Branding Your Pinterest Personality
Posted on July 19, 2012 by vanwestmedia
In spending more time on Pinterest, I've realized that many of the people who flock to the site look for lifestyle-related content. It offers tips for new hairstyles, home decorating ideas, arts and c …
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