Mobile Google Searches Exceed Desktop Worldwide
Posted on November 18, 2015 by Travis
Across the world there are now more people doing Google searches on mobile devices than Desktop computers. That means more than half of the 100 billion searches monthly are occurring on devices with s …
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FREE Premium Content Upgrades
Posted on May 22, 2013 by vanwestmedia
Mobile users know the annoyance of having ads invade your applications but paying for a premium app seems unnecessary as well. Advertisers have decided to work with customers in this process by viewin …
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UberAds: Targeting Smartphone Users Through Social Media
Posted on May 20, 2013 by vanwestmedia
As the amount of smartphone users skyrocketed over the past few years, advertisers saw this as an advantage. With internet usage on the go, ads out in the world on billboards, posters and subways are …
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Posted in Digital Advertising, In the News, Social Media, Tech
Tagged advertising, digital, facebook, instagram, media, mobile, pinterest, smartphone, social media, tech, technology, twitter, uberads, ubermedia
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Is Facebook Home a Failed App?
Posted on April 29, 2013 by vanwestmedia
All the hype for the new Facebook Home release was a huge letdown. The many features of the app affected Android users negatively as it drained the battery life significantly and took over their mobil …
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Posted in Digital Advertising, In the News, Social Media, Tech
Tagged android, app, application, facebook, facebook home, mobile, mobile app, newsfeed, smartphone, social media, stream
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Flipboard 2.0: The Revolutionary Magazine
Posted on April 15, 2013 by vanwestmedia
The next generation of Flipboard was released about 2 weeks ago and more than half a million magazines have already been created. Flipboard, a personal magazine app, gained massive popularity with 53 …
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Posted in Design & Development, Digital Advertising, Social Media, Tech
Tagged app, audience, computer, design, editor, flip, flipboard, laptop, magazine, minimalism, mobile, organize, people, personalized, product, public, reader, responsive, service, smartphone, structured, successful, tablet, useful
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Superbowl Marketing Meets Mobile
Posted on February 04, 2013 by vanwestmedia
There is no event on TV other than the New Years Eve countdown that is seen by more people than the Superbowl. With that said, it's obvious why the commercials during the game are worth millions. This …
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Posted in Design & Development, Digital Advertising, Social Media, Tech
Tagged ads, blackout, brand bowl, cell, commercials, follow, instagram, marketing, mobile, oreo, phone, retweet, smartphone, super bowl, tablet, twitter
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Online Video Marketing
Posted on January 28, 2013 by vanwestmedia
A picture's worth a thousand words but can you imagine how much a video is worth? Video marketing is making an impact in the business world as people react to the the action right in front of them. As …
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Posted in Design & Development, Digital Advertising, Social Media, Tech
Tagged emotions, human, internet, laptop, lazy, marketing, online, people, see, smartphone, tablet, technology, video, visual, youtube
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Mobile Web Design Fundamentals for Success
Posted on January 07, 2013 by vanwestmedia
Creating a mobile website can help your company/brand flourish. However, it's challenging to design an enriched user experience for smartphones and even tablets. Here are some tips to help your mobile …
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Posted in Design & Development, Digital Advertising, Social Media, Tech
Tagged analytics, backend, design, device, focus, Google, mobile, mobility, simplicity, site, smartphone, tablet, tap, touch, website
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