Posted on October 08, 2013 by vanwestmedia
SOS Chefs is a store that provides chefs with the highest quality of foods and spices. This luxury store located in the Lower East Side has catered to many well-known and prominent chefs throughout Ne … Continue reading →Posted in Design & Development, Digital Advertising, In the News, Social Media, Tech, What's Happening at VWM
Tagged e-commerce, rebranding, SOS Chefs
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Posted on July 16, 2013 by vanwestmedia
In light of the previous commercials K-Mart released transforming crude humor including "Ship My Pants" and "Big Gas Savings", the brand continued down that similar path with a twist on the popular "Y … Continue reading →Posted in Digital Advertising, In the News, Social Media
Tagged attention, back to school, commercial, humor, k-mart, kids, layaway, media, popular, rebranding, transformation, twist, Yo Mama
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Posted on March 13, 2012 by vanwestmedia
Rebranding is a powerful thing. It's a huge plunge into uncharted territory and often quite risky, though it can make a big difference in revenue. The risk factor is high enough that rebranding should … Continue reading →Posted in What's Happening at VWM
Tagged rebranding, the catskills, the sullivan, vacations, website design
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