Posted on November 05, 2013 by vanwestmedia
Marketing has evolved over the years but there are many key trends that have remained the same over the years. This is due to the effectiveness of these marketing strategies. From attracting new custo … Continue reading →Posted in Design & Development, Digital Advertising, In the News, Social Media, Tech, What's Happening at VWM
Tagged Growth, marketing, trends
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Posted on October 25, 2013 by vanwestmedia
Creating a website can seem like a lot of handle for a small business. What do you you place on the homepage? What do I need to update constantly? There are a number of questions and we are here to he … Continue reading →Posted in Design & Development, Digital Advertising, In the News, Social Media, Tech, What's Happening at VWM
Tagged marketing, social media, web design
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Posted on October 14, 2013 by vanwestmedia
Marketing through content is the strongest brand building tactic there is as it drives leads and generates sales. However, it's understandable that building content can be difficult without a strong b … Continue reading →Posted in Arts & Entertainment, Design & Development, Digital Advertising, In the News, Social Media, Tech, What's Happening at VWM
Tagged marketing, Micro content, social media
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Posted on October 10, 2013 by vanwestmedia
When it comes to business, you can't only look at the numbers, technology and process. You have to look at your audience as well. You are marketing to the people and the best way to go through this pr … Continue reading →Posted in Design & Development, Digital Advertising, In the News, Social Media, Tech, What's Happening at VWM
Tagged marketing, Psychology, social
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Posted on October 02, 2013 by vanwestmedia
When was the last time you were able to concentrate on one device? Think about it. Even when you were practically having a heart attack while watching the Breaking Bad finale, you were on your smartph … Continue reading →Posted in Design & Development, Digital Advertising, In the News, Social Media, Tech, What's Happening at VWM
Tagged marketing, mobile, Multi-device
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Posted on September 10, 2013 by vanwestmedia
“Social media is sort of beyond a natural for us. … If it didn’t exist, we’d have to invent it because we have this goal of having this human connection with our customers,”said St. George, … Continue reading →Posted in Digital Advertising, In the News, Social Media
Tagged JetBlue, marketing, social media
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Posted on August 21, 2013 by vanwestmedia
It all started with an idea back in 1999 when Cafepress brought customizable retail e-commerce to life to millions of people. The website allows people to create their own designs and place them on … Continue reading →Posted in Design & Development, Digital Advertising, In the News, Social Media
Tagged Cafepress, e-commerce, marketing
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Posted on August 07, 2013 by vanwestmedia
JCPenney has struggled this year as a department-store retailer as their margins decreased significantly due to weak sales. According to CNBC, the gross margins came at 30.8 percent, which is 7% less … Continue reading →Posted in Digital Advertising, In the News
Tagged back to school, Debra Berman, decrease, JCPenney, Kraft, margins, marketing, profit, sales
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