The 8 C’s of Social Commerce
Posted on March 30, 2017 by Travis
Social Commerce
Four years ago, VWM published a blog on the 6 C’s of Social Commerce. Back then, it was a more relevant topic to write about because there were fewer aspects of e-commerce for marke …
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Posted in Digital Advertising, Ecommerce, Marketing, Social Media, Strategy
Tagged brand, chatbots, commerce, commitment, community, connection, content, context, conversation, e-commerce, product, service, social commerce, social media
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What Retailers Can Learn From Cyber Monday 2015
Posted on December 16, 2015 by Travis
Cyber Monday 2015 was a hit for many online retailers - setting a record at $3.07 Billion and becoming the largest online sales day ever (Source: Adobe).
One of the biggest surprises this Holida …
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Posted in Branding, Digital Advertising, Marketing, Project Management, Sales, Social Media, Tech
Tagged Black Friday, Black Friday 2015, Cyber Monday, Cyber Monday 2015, e-commerce, Holiday Season, marketing, mobile, Mobile Shopping, retail, Seasonal Retail. Web Sales, Shopper Insights
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VWM Rebrands SOS Chefs E-Commerce Platform
Posted on October 08, 2013 by vanwestmedia
SOS Chefs is a store that provides chefs with the highest quality of foods and spices. This luxury store located in the Lower East Side has catered to many well-known and prominent chefs throughout Ne …
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Marketing for the People by the People
Posted on August 30, 2013 by vanwestmedia
Doritos Locos Tacos has been a popular Taco Bell selection among those within the U.S., but why has it taken so long to reach the Canadian audience? Impatient Canadians incessantly tweeted Taco Bell c …
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Samsung Galaxy Camera’s Successful E-Commerce Campaign
Posted on August 26, 2013 by vanwestmedia
Samsung recently had a "Life's a Photo: Take It" campaign to advertise for their new Samsung Galaxy Camera. Yes, trying to sell a $450 camera while there are free photo apps on a Samsung Galaxy phone …
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Birchbox: A Discovery E-Commerce Platform
Posted on August 23, 2013 by vanwestmedia
Beauty products are a hassle because products work differently on each individual person. People have different skin and hair types, tones, etc. Birchbox gives you the chance to get samples of new bea …
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Facebook M-Commerce
Posted on August 22, 2013 by vanwestmedia
Since almost everyone has a Facebook and many websites already ask to log in by connecting to it, why not add storing payment information in there as well? Facebook is currently testing a feature for …
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Your E-Commerce Through Cafepress
Posted on August 21, 2013 by vanwestmedia
It all started with an idea back in 1999 when Cafepress brought customizable retail e-commerce to life to millions of people. The website allows people to create their own designs and place them on …
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