Parallax Scrolling: For Your Business
Posted on January 14, 2013 by vanwestmedia
Parallax scrolling is on the rise as one of the most intriguing website techniques today. This technique involves layering images so that background images move by the screen slower than foreground im …
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Common Mistakes in Web Design
Posted on January 09, 2013 by vanwestmedia
Marketing your business through web design can either enhance or hinder your relationship with your audience. It's important to keep certain factors in mind while designing your site. Many flawed desi …
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Posted in Design & Development, Digital Advertising, Tech
Tagged advertising, audience, call to action, color, communication, demographic, design, features, font, graphics, HTML, layout, minimalism, mobile, outdated, purpose, style, target, technology, Van West Media, web, web design
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Mobile Web Design Fundamentals for Success
Posted on January 07, 2013 by vanwestmedia
Creating a mobile website can help your company/brand flourish. However, it's challenging to design an enriched user experience for smartphones and even tablets. Here are some tips to help your mobile …
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Posted in Design & Development, Digital Advertising, Social Media, Tech
Tagged analytics, backend, design, device, focus, Google, mobile, mobility, simplicity, site, smartphone, tablet, tap, touch, website
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Replatforming: Time and Budget
Posted on December 28, 2012 by vanwestmedia
Replatforming may seem like a lot of work but it's important to keep your business up with your competition to satisfy your customers' needs. However, finishing on time and on budget is what's difficu …
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Posted in Design & Development, Digital Advertising, Social Media, Tech
Tagged advertising, budget, business, change, company, design, development, management, marketing, plan, planning, process, redesign, replatform, research, resource, time, timeline, tool, transition
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To Respond or Adapt To
Posted on December 17, 2012 by vanwestmedia
In designing a site presented on different devices, is it more important to brand based on consistency or User-interaction (UI)? In a world where the internet is accessed on various platforms with dif …
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Posted in Design & Development, Digital Advertising, Social Media, Tech, What's Happening at VWM
Tagged adaptive, business, design, desktop, friendly, interface, laptop, marketing, mobile, responsive, tablet, UI, user, web
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