Posted on July 26, 2017 by Travis
Web marketing + Vancouver + Summer - what's not to like? For the second year in a row, we attended the Call To Action conference by Unbounce in Vancouver. Let's be real - when the CEO offers t … Continue reading →Posted in Company Culture, Tech, What's Happening at VWM
Tagged AGENCY LIFE, call to action, content marketing, digital marketing
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Posted on October 19, 2016 by vanwestmedia
"Content is King" Today that phrase is thrown around marketing magazines and articles left and right. Everyone loves a good story, and every consumer wants to be wooed, entertained, and engaged whe … Continue reading →Posted in Marketing, Uncategorized
Tagged content is king, content marketing, marketing, Van West Media, VWM
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Posted on January 15, 2014 by vanwestmedia
2014's marketing plan for call-to-action involves quality content as the amount of content being produced is increasing greatly. This is due to the increased number of marketeers that are using conten … Continue reading →Posted in Design & Development, Digital Advertising, In the News, Social Media, Tech, What's Happening at VWM
Tagged audience, call to action, content marketing
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Posted on January 10, 2014 by vanwestmedia
Blog success is pretty difficult due to the number of blogs on the web. In perspective, Wordpress powers 74.1 million blogs and that number doesn't even include those on other platforms including Blog … Continue reading →Posted in Design & Development, Digital Advertising, In the News, Social Media, Tech, What's Happening at VWM
Tagged blog, content marketing, social media
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Posted on January 07, 2014 by vanwestmedia
As the weather is freezing over, so is our audience's ability to invest their time in our marketing content. Here are some ways to ensure better content marketing for 2014. Diversify your content i … Continue reading →Posted in Arts & Entertainment, Design & Development, Digital Advertising, In the News, Social Media, Tech, What's Happening at VWM
Tagged call to action, content marketing, social media
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Posted on December 23, 2013 by vanwestmedia
Marketing through content is the most effective way to attract prospects and convert them into leads. Making that content marketing actionable furthers that concept and increases its potential that mu … Continue reading →Posted in Design & Development, Digital Advertising, In the News, Social Media, Tech, What's Happening at VWM
Tagged call to action, content marketing, social media
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Posted on October 21, 2013 by vanwestmedia
Small business naturally have a limited amount of resources. This causes them to often work from project to project rather than look at the objective of their business as a whole. When you start out s … Continue reading →Posted in Design & Development, Digital Advertising, Social Media, Tech, What's Happening at VWM
Tagged content marketing, inbound marketing, marketing strategy
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Posted on October 17, 2013 by vanwestmedia
Content marketing depends not only on the content itself. There are many aspects to consider including the platform used, the audience and much more. Platform: Over 70% of marketeers cite websites … Continue reading →Posted in Design & Development, Digital Advertising, In the News, Social Media, Tech, What's Happening at VWM
Tagged content marketing, inbound marketing, social media
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