Sunny weather converts: Unbounce CTA Conference Recap
Posted on July 26, 2017 by Travis
Web marketing + Vancouver + Summer - what's not to like? For the second year in a row, we attended the Call To Action conference by Unbounce in Vancouver.
Let's be real - when the CEO offers t …
Continue reading →
How to Avoid Content Quality Failures
Posted on January 15, 2014 by vanwestmedia
2014's marketing plan for call-to-action involves quality content as the amount of content being produced is increasing greatly. This is due to the increased number of marketeers that are using conten …
Continue reading →
Content Marketing Forecast Changes for 2014
Posted on January 07, 2014 by vanwestmedia
As the weather is freezing over, so is our audience's ability to invest their time in our marketing content. Here are some ways to ensure better content marketing for 2014.
Diversify your content i …
Continue reading →
Actionable Content Marketing Options and Their Benefits
Posted on December 23, 2013 by vanwestmedia
Marketing through content is the most effective way to attract prospects and convert them into leads. Making that content marketing actionable furthers that concept and increases its potential that mu …
Continue reading →
How to Increase Your Blog Following
Posted on December 18, 2013 by vanwestmedia
With millions of blogs in the New York metro area, it's hard to convince people to keep up with your blog among the rest. You need to show your audience that your content is worth reading to gain a co …
Continue reading →
Conquering Call-to-Action on Social Media
Posted on October 16, 2013 by vanwestmedia
Social media is the fastest way to get yourself out there. It is quick and with a mere 180 characters or a simple phrase, you can make a status of just about anything. However, it is difficult to meas …
Continue reading →
CTA Through Social Currency
Posted on March 01, 2013 by vanwestmedia
What better way to gain participants than to give them something in return? Many businesses are using their audience to create and stir up call-to-action (CTA) by giving them discounts for participati …
Continue reading →
Posted in Design & Development, Digital Advertising, Social Media, Tech
Tagged american express, amex, amexsync, branding, business, call to action, cta, facebook, generous store, hashtag, integration, marketing, promotion, social media, status, tweets, twitter, video
Comments Off
Common Mistakes in Web Design
Posted on January 09, 2013 by vanwestmedia
Marketing your business through web design can either enhance or hinder your relationship with your audience. It's important to keep certain factors in mind while designing your site. Many flawed desi …
Continue reading →
Posted in Design & Development, Digital Advertising, Tech
Tagged advertising, audience, call to action, color, communication, demographic, design, features, font, graphics, HTML, layout, minimalism, mobile, outdated, purpose, style, target, technology, Van West Media, web, web design
Comments Off