Posted on March 06, 2013 by vanwestmedia
The key to successful marketing is to have your content geared for your audience. There are several key components to achieving the "best" there is to offer for your customers. GHO presents a chart ex … Continue reading →Posted in Design & Development, Digital Advertising, Social Media, Tech
Tagged advertising, beautiful, business, design, emotional, flexible, marketing, meaningful, success, sweet spot, Van West Media
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Posted on March 01, 2013 by vanwestmedia
What better way to gain participants than to give them something in return? Many businesses are using their audience to create and stir up call-to-action (CTA) by giving them discounts for participati … Continue reading →Posted in Design & Development, Digital Advertising, Social Media, Tech
Tagged american express, amex, amexsync, branding, business, call to action, cta, facebook, generous store, hashtag, integration, marketing, promotion, social media, status, tweets, twitter, video
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Posted on February 25, 2013 by vanwestmedia
Mobile integration allows businesses to market audiences in a whole new realm. This method opens up many doors of opportunity allowing customers on-the-go to access your business as well. With the Gir … Continue reading →Posted in Design & Development, Digital Advertising, Social Media, Tech
Tagged 2012, america, app, application, business, cookies, fundraising, girl, increase, market, marketing, mobile, organization, program, sales, scout, transaction
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Posted on February 18, 2013 by vanwestmedia
Customers like feeling special, like they are getting something different and better than everyone else in the world. It's because of this that companies have steered towards personalized email, using … Continue reading →Posted in Design & Development, Digital Advertising, Social Media, Tech
Tagged advocacy, audience, based, behavior, business, clients, company, consumer, content, content-interest, customer, e-mail, experiment, experimenting, geographic, interest, location, marketing, role-based, segmentation, source, strategy, test, testing
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Posted on February 13, 2013 by vanwestmedia
The 70/20/10 model is common through business in an educational sense with the curriculum and in the innovative sense with business management. This same model should be used through marketing as well … Continue reading →Posted in Design & Development, Digital Advertising, Social Media, Tech
Tagged 10, 20, 70, 70-20-10, 70/20/10, business, content, economy, fluctuating, industry, innovation, long-run, long-term, marketing, static, variables
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Posted on February 08, 2013 by vanwestmedia
As February 7th hit, fashionistas from all over tuned in on every mediabase to get a look at the new Fall/Winter 2013 trends for Mercedes-Benz Fashion Week. From Twitter to Facebook to Youtube, New Yo … Continue reading →Posted in Design & Development, Digital Advertising, Social Media, Tech
Tagged advertisement, advertising, business, facebook, fashion, gratification, instant, marketing, new york, NYFW, social media, twitter, youtube
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Posted on January 23, 2013 by vanwestmedia
2013 comes with a new year and new technology that our industry needs to adapt to. With this in mind, everything from touch screens to retina display makes a critical difference to how customers view … Continue reading →Posted in Design & Development, Digital Advertising, Social Media, Tech
Tagged adapt, bootstrap, business, changes, customer, economy, graphic design, internet, marketing, mashable, minimalism, mobile, modern, pixel query, responsive design, retina display, retina.js, tablet, technology, web design, world
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Posted on January 22, 2013 by vanwestmedia
Asahi Technologies presents "Twilio" as the new leading communications application platform interface (API) by enabling users to embed voice messaging and Voiceover Internet Protocol (voIP) into its a … Continue reading →Posted in Design & Development, Digital Advertising, Tech
Tagged api, asahi technologies, business, communication, cost-effectiveness, global, international, marketing, messaging, small business, sms, start up, twilio, voip
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