Budweiser Warms Our Hearts with “Puppy Love” Superbowl Commercial
Posted on January 30, 2014 by vanwestmedia
Budweiser does it again with its extraordinary marketing tactics. From one of their strongest and most-loved ads in awhile, Budweiser reprised the Clydesdale and its beloved trainer, from last year's …
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Macklemore and Ryan Lewis Continue to Conquer Social Media
Posted on January 17, 2014 by vanwestmedia
2013 was a great year for Seattle-based hip-hip artist Macklemore and producer Ryan Lewis as they received countless awards including an MTV Music Award, a Teen Choice Award and many more due to their …
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Posted in Arts & Entertainment, Design & Development, Digital Advertising, In the News, Social Media, Tech, The Female World, The Male World, What's Happening at VWM
Tagged branding, Macklemore, social media
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Small Business Branding Without a Big Budget
Posted on December 10, 2013 by vanwestmedia
Many small business have the wrong idea about budget and expenditures. Having a large budget can be an advantage to expanding your business, but that isn't the only way to get ahead in the game. Here …
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Developing Your Brand
Posted on November 06, 2013 by vanwestmedia
When developing your brand, there are many points you need to take into account. It is your basis and what everything you produce should revolve around. We know it's difficult to break it all down and …
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Elements Any Company Can Build
Posted on October 23, 2013 by vanwestmedia
Many businesses make the mistake of thinking they don't have the potential to succeed as much as large monopolies due to the lack of resources and budget. This is not true. There are many major compon …
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The Power of Photographic Content
Posted on October 15, 2013 by vanwestmedia
The myriad of social media content is overwhelming sometimes and only the few that really interest a large group of people gets spread across all networks virally. What makes your content stand out to …
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Stay Tuned: 72 Poplar St.
Posted on August 19, 2013 by vanwestmedia
Van West Media recently branded 72 Poplar St., a beautiful 14 condominium residence located in the Brooklyn Heights. The newly-renovated residence's estimated opening is currently Fall 2013 and we a …
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Royal Family Branding
Posted on July 29, 2013 by vanwestmedia
Branding is a strategic method of marketing. It involves creativity and strong influence for your audience. A name can either make or break you as a brand and the Royal Family has really made their ma …
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Posted in Arts & Entertainment, Digital Advertising, In the News, Social Media
Tagged Authenticity, branding, Emotional Bond, kate middleton, Prince William, royal baby, Royal Family, Symbolism
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