Tag Archives: Brand Engagement

Using Artificial Intelligence to Engage Consumers

Posted on January 26, 2017 by Travis

2016 was the year we saw Artificial Intelligence (AI) progress from a concept everyone associated with I, Robot to a technology we have begun to use on a daily basis. AI, the development of compu … Continue reading →

Embrace the Good and Bad of Brand Engagement

Posted on November 11, 2013 by vanwestmedia

Social media gives brands an opportunity to reach out to their audience and respond to their customer's needs instantly. However, many brands make the mistake of only responding to negative reviews fr … Continue reading →