Category Archives: Tech

Developing Your Brand

Posted on November 06, 2013 by vanwestmedia

When developing your brand, there are many points you need to take into account. It is your basis and what everything you produce should revolve around. We know it's difficult to break it all down and … Continue reading →

5 Constant Key Marketing Trends

Posted on November 05, 2013 by vanwestmedia

Marketing has evolved over the years but there are many key trends that have remained the same over the years. This is due to the effectiveness of these marketing strategies. From attracting new custo … Continue reading →

Maximizing Your Brand with Instagram

Posted on October 29, 2013 by vanwestmedia

Many turn to the Fortune 500 companies for branding ideas due to their known success and one of the main reasons is their appearance on social media. Social media is a very strong tactic that involves … Continue reading →

How to Market Through Twitter Successfully

Posted on October 28, 2013 by vanwestmedia

Retweets and favorites are the highlights of Twitter and marketing through this social media channel involves some tactics. Here are some ways to help you get in the top of your Twitter game. 1. Ha … Continue reading →

A Simple Small Business Website Checklist

Posted on October 25, 2013 by vanwestmedia

Creating a website can seem like a lot of handle for a small business. What do you you place on the homepage? What do I need to update constantly? There are a number of questions and we are here to he … Continue reading →

How to Make Your Small Business Look Big

Posted on October 21, 2013 by vanwestmedia

Small business naturally have a limited amount of resources. This causes them to often work from project to project rather than look at the objective of their business as a whole. When you start out s … Continue reading →

Content Creation Marketing Research Strategy

Posted on October 17, 2013 by vanwestmedia

Content marketing depends not only on the content itself. There are many aspects to consider including the platform used, the audience and much more. Platform: Over 70% of marketeers cite websites … Continue reading →

Conquering Call-to-Action on Social Media

Posted on October 16, 2013 by vanwestmedia

Social media is the fastest way to get yourself out there. It is quick and with a mere 180 characters or a simple phrase, you can make a status of just about anything. However, it is difficult to meas … Continue reading →