Category Archives: Tech

Social Media Predictions and Changes for 2014

Posted on January 03, 2014 by vanwestmedia

2014 brings upon many changes in both technology and social media based on how marketers analyze its audience and how they react to the media. Here are some of the many predictions for the 2014 year o … Continue reading →

2013 End-of-the-Year Blog Checklist

Posted on December 31, 2013 by vanwestmedia

The best way to determine whether or not you are on track with your social media is by having a checklist. This can help you to see what you have accomplished and what's holding you back and will allo … Continue reading →

Key Marketing Highlights of 2013

Posted on December 30, 2013 by vanwestmedia

As 2013 is nearing its end, marketing has clearly changed over the course of the year especially through social media. These changes are laying down the groundwork for what's to come for social media … Continue reading →

Actionable Content Marketing Options and Their Benefits

Posted on December 23, 2013 by vanwestmedia

Marketing through content is the most effective way to attract prospects and convert them into leads. Making that content marketing actionable furthers that concept and increases its potential that mu … Continue reading →

How to Increase Your Blog Following

Posted on December 18, 2013 by vanwestmedia

With millions of blogs in the New York metro area, it's hard to convince people to keep up with your blog among the rest. You need to show your audience that your content is worth reading to gain a co … Continue reading →

How to Add Value to Your Content

Posted on December 12, 2013 by vanwestmedia

Curating content cannot be automated. You need to make sure you have valuable content to capture your audience and maintain their interest for the long run. By converting valuable information into suf … Continue reading →

Small Business Branding Without a Big Budget

Posted on December 10, 2013 by vanwestmedia

Many small business have the wrong idea about budget and expenditures. Having a large budget can be an advantage to expanding your business, but that isn't the only way to get ahead in the game. Here … Continue reading →

The Types of Content You Need For Social Media

Posted on December 05, 2013 by vanwestmedia

The success of your social media networks highly depends on the content you present to your audience. It's important to understand what kind of content is the most effective in order to gain the most … Continue reading →