Category Archives: Digital Advertising

Find Your Perfect Home Online

Posted on May 08, 2013 by vanwestmedia

They say "a picture is a worth a thousand words" so why not let the beautiful images of your properties speak for themselves? The beauty of modern web design is the use of large imagery and simple nav … Continue reading →

When the Future Recalls the Past

Posted on May 06, 2013 by vanwestmedia

Nostalgia is an emotion that everyone can relate to as the past affects the future. It is a way to bring people together with one common theme that hits home. Advertisers understand the power of emoti … Continue reading →

Internet Marketing For Real Estate

Posted on May 03, 2013 by vanwestmedia

Your exposure on the internet as a real estate broker is crucial as it is where the majority of your sales begin. Over 85% of real estate transactions start online through sites like Trulia, Streetea … Continue reading →

BYOD in the Workplace

Posted on May 02, 2013 by vanwestmedia

As the business world thrives in technology, mobility is key in this fast-paced industry as many companies are already using the "Bring Your Own Device (BYOD)" method in their workplace. People want … Continue reading →

Internet Marketing Through PPC

Posted on May 01, 2013 by vanwestmedia

When it comes to internet marketing, paid search advertising through pay-per-click (PPC) and search engine optimization (SEO) come to mind as they are the most effective tactics. Many real estate agen … Continue reading →

Is Facebook Home a Failed App?

Posted on April 29, 2013 by vanwestmedia

All the hype for the new Facebook Home release was a huge letdown. The many features of the app affected Android users negatively as it drained the battery life significantly and took over their mobil … Continue reading →

Advertising is Getting the Best of Us

Posted on April 26, 2013 by vanwestmedia

We often let our emotions get the best of us and what does that lead to? INSECURITY. Advertisers often prey on things that affect our self-control including our emotions, leaving them to target audien … Continue reading →

When You Give a Little, They Give a Lot Back

Posted on April 25, 2013 by vanwestmedia

Sometimes when you give away something, the benefits you gain in return are far beyond what you've imagined. Rather than just sending ads of discounts and new products to their customers, Bare Escentu … Continue reading →