Category Archives: Design & Development

Reevaluating Your Social Media Networks

Posted on November 19, 2013 by vanwestmedia

In order for your brand to grow, you must reevaluate different aspects of your marketing. This includes social media, especially because it is the most evolving and fastest growing aspect of marketing … Continue reading →

Business Questions to Help You Succeed

Posted on November 13, 2013 by vanwestmedia

In order to become more successful, you must evolve and in order to do that, one must question oneself constantly. Your brand, whether it is small or large, always has the ability to become better tha … Continue reading →

Embrace the Good and Bad of Brand Engagement

Posted on November 11, 2013 by vanwestmedia

Social media gives brands an opportunity to reach out to their audience and respond to their customer's needs instantly. However, many brands make the mistake of only responding to negative reviews fr … Continue reading →

The Effect of Story Branding

Posted on November 08, 2013 by vanwestmedia

Stories, unlike random facts, give your viewers a memorable idea. Your brand's story will resonate with your target market and bring them closer to your company. They allow you to connect the differe … Continue reading →

Developing Your Brand

Posted on November 06, 2013 by vanwestmedia

When developing your brand, there are many points you need to take into account. It is your basis and what everything you produce should revolve around. We know it's difficult to break it all down and … Continue reading →

5 Constant Key Marketing Trends

Posted on November 05, 2013 by vanwestmedia

Marketing has evolved over the years but there are many key trends that have remained the same over the years. This is due to the effectiveness of these marketing strategies. From attracting new custo … Continue reading →

Social Media Customer Conversion

Posted on October 31, 2013 by vanwestmedia

Getting your brand and message out there through social media is important but that's just the beginning. You need to use the easily sharable messages and connections through Facebook, Twitter and oth … Continue reading →

Maximizing Your Brand with Instagram

Posted on October 29, 2013 by vanwestmedia

Many turn to the Fortune 500 companies for branding ideas due to their known success and one of the main reasons is their appearance on social media. Social media is a very strong tactic that involves … Continue reading →