Reinventing Your Business
Posted on December 31, 2014 by vanwestmedia
It is believed that Charles Darwin said, "It is not the strongest or the most intelligent species who will survive, but those who can best manage change," and this rings true in several areas, includ …
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Posted in Design & Development, Planning, Strategy
Tagged business, business model, business strategy, company, Growth, industry, operations, planning, reinvention, risk
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Coming Soon: Facebook at Work
Posted on November 25, 2014 by vanwestmedia
A recent article in the Financial Times suggests Facebook is currently testing a new site, Facebook at Work. But most of us are already using Facebook at work, so what gives?
Here's what we curre …
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Posted in Design & Development, In the News, Social Media, Tech
Tagged career, digital, facebook, Facebook at Work, news, professional, social media, social network, work
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5 Reasons SEO Still Matters in Business
Posted on September 25, 2014 by vanwestmedia
Many clients come to us for assistance with Search Engine Optimization (SEO) on their websites and shared content. But why do successful businesses need SEO? Here are five reasons SEO matters:
1. You …
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Do you *really* want to avoid price and timeframe adjustments with your digital technology vendor before a project begins?
Posted on June 13, 2014 by vanwestmedia
You're about to get a new online application built for your digital marketing needs. You've found an excellent vendor who you know can build it well. The project's scope had been outlined in broad …
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Sometimes the Best Business Idea is Someone Else’s
Posted on February 28, 2014 by Travis
Could copying successful business models and launching in emerging markets be the next big thing? So many technology giants and Silicon Valley legends are known for creating something out of nothing a …
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Your Website Needs To Do More Than Look Good
Posted on February 24, 2014 by Travis
Your website can do more than you think. Most people think the most important part of their website is how it looks. A good looking website is mandatory these days, but that’s only one piece of the …
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Don’t Forget About Second Screen Superbowl
Posted on January 31, 2014 by vanwestmedia
As Superbowl XLVIII is approaching this weekend, everyone will gather in clusters of family and friends to watch the big game and advertisers who got commercial slots are ready to display their millio …
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Posted in Arts & Entertainment, Design & Development, Digital Advertising, In the News, Social Media, Tech, The Female World, The Male World, What's Happening at VWM
Tagged marketing, social media, Superbowl
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Budweiser Warms Our Hearts with “Puppy Love” Superbowl Commercial
Posted on January 30, 2014 by vanwestmedia
Budweiser does it again with its extraordinary marketing tactics. From one of their strongest and most-loved ads in awhile, Budweiser reprised the Clydesdale and its beloved trainer, from last year's …
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