Category Archives: Design & Development

Apple iOS7

Posted on June 12, 2013 by vanwestmedia

As technology updates, many new features are made and designs often become sleeker and more minimalist. iOS7, the iphone's new operating system has a new look and feel with flatter icons and thinner t … Continue reading →

Say It With Bacon This Father’s Day

Posted on June 07, 2013 by vanwestmedia

As Father's Day is soon approaching, we understand that sometimes it's difficult to find the perfect present for your beloved dad. Oscar Meyer understood men and their universal love for all things me … Continue reading →

Coming Soon: Ruby and Jack’s Doggy Shack

Posted on June 05, 2013 by vanwestmedia

Van West Media is proud to present the design and development for Ruby and Jack's Doggy Shack. The soon-to-be-new website we built integrates webcams with GPS tracking technology, a content-management … Continue reading →

Marketing to Share Your Happiness

Posted on May 31, 2013 by vanwestmedia

For years, Coca-Cola has been marketing happiness through their products, ensuring that feeling when consuming Coke. With this marketing technique, they also promoted sharing the product with others t … Continue reading →

When the Future Recalls the Past

Posted on May 06, 2013 by vanwestmedia

Nostalgia is an emotion that everyone can relate to as the past affects the future. It is a way to bring people together with one common theme that hits home. Advertisers understand the power of emoti … Continue reading →

Advertising: Creativity vs. Data

Posted on April 19, 2013 by vanwestmedia

What makes for great advertising? Is it the number of outreach and statistics or is it a unique approach of expression? Advertisers constantly struggle with what brings more value to their marketing a … Continue reading →

Flipboard 2.0: The Revolutionary Magazine

Posted on April 15, 2013 by vanwestmedia

The next generation of Flipboard was released about 2 weeks ago and more than half a million magazines have already been created. Flipboard, a personal magazine app, gained massive popularity with 53 … Continue reading →

Advertising Errors: Big Macs and Mental Health

Posted on April 12, 2013 by vanwestmedia

Are you addicted to Big Macs? Can you stop eating them anytime you want? Do you drown your emotional sorrows with this tasty burger? McDonald's created a "Mental-Health parody" to advertise their wid … Continue reading →