The 6 Cs of Social Commerce
Posted on July 22, 2013 by vanwestmedia
Social commerce is making a boom in this industry. First, there were the three Cs of e-commerce. Then, social media made its way into the e-commerce system and an additional three Cs were added to the …
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Posted in Design & Development, Digital Advertising, In the News, Social Media
Tagged brand, commerce, community, connection, content, context, conversation, e-commerce, product, social commerce, social media
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Adventurous Branding: Heineken Presents Departure Roulette
Posted on July 12, 2013 by vanwestmedia
Like many brands of alcohol, Heineken is one that embraces the adventurous and spontaneous nature of having a good time. With a simple game, travelers experienced the nature of this brand with the pus …
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Posted in Design & Development, Digital Advertising, In the News
Tagged adventure, alcohol, branding, departure roulette, exciting, fun, heineken, interaction, spontaneous
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Happy 25th Birthday to Nike Slogan — “Just Do It”
Posted on July 10, 2013 by vanwestmedia
It was July 25 years ago when Nike released their "Just Do It" slogan by Wieden + Kennedy. Great taglines like "Think Different" by Apple and "Drivers Wanted" by Volkswagon have made the brands what t …
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Posted in Design & Development, Digital Advertising, In the News
Tagged advertising, apple, branding, campaign, drivers wanted, just do it, nike, slogan, tagline, think different, volkswagon
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Stay Up to Date with Gay-Support Design
Posted on June 28, 2013 by vanwestmedia
What grabs people's attention more than the current news? Design that responds to what is happening in the world awes people. It makes people think "They know what's up." and see your creativity as yo …
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Posted in Arts & Entertainment, Design & Development, Digital Advertising, In the News
Tagged absolut, advocate, brand, design, gain, gay, grey poupon, leads, LGBT, smirnoff, support, supreme court
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Designing for User Interface
Posted on June 27, 2013 by vanwestmedia
The design of something is yes, made to be pleasing to look at but it is also made for functionality as well. Through graphic design, the throught process for creativity includes how a user will inter …
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Posted in Design & Development, Digital Advertising
Tagged art, design, development, functionality, graphic, mobile, mobili, platform, purpose, user experience, user interface
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What Are You Designing For?
Posted on June 26, 2013 by vanwestmedia
Designing a product or brand has many components. Are you designing to stand out among the rest? Are you simply giving the people exactly what they want? These are aspects to think about when you crea …
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Redesign Your Website The Right Way
Posted on June 25, 2013 by vanwestmedia
Marketing advertising design is one of the most important things for your brand. The market out there is evolving everyday and because of this, many brands redesign their website, logo or even both. R …
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Posted in Design & Development, Digital Advertising
Tagged audience, branding, creative agency, development, expand, Goals, graphic design, look and feel, online, presence, redesign, reputation, website
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The Importance of Landing Page Design
Posted on June 24, 2013 by vanwestmedia
A landing page is the first impression you have with your audience. It represents your name, brand and what your company stands for. Just like people need to make good first impressions, you need to d …
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Posted in Design & Development, Digital Advertising
Tagged advertising, branding, creative design, digital, first impression, graphic design, landing page, marketing, mobile, online presence, representation, strong statement, Van West Media, web design
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