Posted on September 19, 2013 by vanwestmedia
Unlike Content Marketing, Inbound Marketing has a more specific and limited in regards to meaning and application. It refers to the earned media strategies and tactics to drive traffic and conversions … Continue reading →Posted in Design & Development, Digital Advertising, In the News, Social Media, Tech, What's Happening at VWM
Tagged content marketing, inbound marketing, social media
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Posted on September 11, 2013 by vanwestmedia
A great architecture is the basis of every company as it is what they build their core values and marketing tactics from. By using inbound marketing, you can develop an optimized architecture to help … Continue reading →Posted in Design & Development, Digital Advertising, Social Media, Tech, What's Happening at VWM
Tagged inbound marketing, SEO, social media
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Posted on September 04, 2013 by vanwestmedia
It's that time of year again as New York Fashion Week comes back for the upcoming Spring 2014 season. As fashionistas from all over fly over to "The Big Apple" for the first look at these collections, … Continue reading →Posted in Arts & Entertainment, Design & Development, Digital Advertising, In the News, Social Media, The Female World
Tagged inbound marketing, New York Fashion Week, Popsugar
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Posted on September 03, 2013 by vanwestmedia
Heineken's past campaign "Departure," giving people the change to press a button and change their destination at the airport was a success as an advertising campaign but they're not stopping there. Co … Continue reading →Posted in Arts & Entertainment, Design & Development, Digital Advertising, Social Media
Tagged Dropped, heineken, inbound marketing
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Posted on August 26, 2013 by vanwestmedia
Samsung recently had a "Life's a Photo: Take It" campaign to advertise for their new Samsung Galaxy Camera. Yes, trying to sell a $450 camera while there are free photo apps on a Samsung Galaxy phone … Continue reading →Posted in Design & Development, Digital Advertising, In the News, Social Media, Tech
Tagged brand awareness, e-commerce, instagram, Samsung Galaxy Camera, tumblr
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Posted on August 23, 2013 by vanwestmedia
Beauty products are a hassle because products work differently on each individual person. People have different skin and hair types, tones, etc. Birchbox gives you the chance to get samples of new bea … Continue reading →Posted in Design & Development, Digital Advertising, Health & Food, In the News, Social Media, Tech
Tagged Birchbox, brand awareness, e-commerce
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Posted on August 22, 2013 by vanwestmedia
Since almost everyone has a Facebook and many websites already ask to log in by connecting to it, why not add storing payment information in there as well? Facebook is currently testing a feature for … Continue reading →Posted in Design & Development, Digital Advertising, In the News, Social Media, Tech
Tagged e-commerce, facebook, M-Commerce
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Posted on August 21, 2013 by vanwestmedia
It all started with an idea back in 1999 when Cafepress brought customizable retail e-commerce to life to millions of people. The website allows people to create their own designs and place them on … Continue reading →Posted in Design & Development, Digital Advertising, In the News, Social Media
Tagged Cafepress, e-commerce, marketing
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